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July 28, 2015

Some phrases stick with you for years.


One such phrase is something my legendary design professor said in class about 20 years ago.  Of course, this is the only piece of memory I have from that class of his, but this is what counts, no?


So what was that phrase that ended up being carved into my mind?  He said: “Always look at the details because every little detail has a reason”.


It does sound very simple but it took me a very long time to train my mind again to no...

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Creativity Is In The Details

July 28, 2015

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